If you’ve ever manually created campaign tracking links, you know that it’s a tedious but necessary task to assess your marketing efforts. Luckily for you, I’m sharing my personal template to quickly create UTM parameters regardless of analytics tool. Continue reading to learn how to use it!

I have a confession to make: I’ve only recently started using this trick. Sure, I’ve used GA and the Search Console for lead gen opportunities, but I never thought to use it to figure out which competitors visited a site— until now.